#THREEPERCENTRULE

How to work with Informal Change Catalysts?

Informal change catalysts, also known as the 3%, are employees identified by their peers as being both sympathetic and competent in their work. They are the smallest group of people within your organization with maximum impact and influence on the rest. If these people buy into the change your organization tries to achieve, they will help make sense of it to their colleagues in an informal manner. Whether you aim for a smooth merger, a well-received launch of an IT solution, a cohesive team, or a move toward a new corporate culture, change catalysts are an essential part of your success.

Our #ThreePercentRule algorithm identifies these individuals within any organization. But what happens after?

Our analysis is always accompanied by actionable recommendations to ensure that the leaders and project teams we work with move forward toward successful change. Here is the number one item that is frequently part of our guidelines:

We are fortunate to meet several bold leaders who go beyond our recommendations! Here are some examples of how practitioners work with their informal change catalysts:

Learn more about the #ThreePercentRule and the Informal Change Catalysts

Interested in identifying your Informal Change Catalysts? Check out our ready-to-go Change Accelerator solution!